Web Design Peterborough

If you are looking for a web designer or company that won’t break the bank then consider Cambs Digital. They are formed from freelancers working from home so you are getting all the quality and more than you would from an agency as they hire at lower cost. You are not paying for those fancy couches and lighting in high end buildings.



They are also local so you can meet and have a proper discussion about your web project. Calvin is the developer who will be designing and building your website he has 18 years in the industry and you get his technical knowledge for the site but also he is very good on SEO. That is how well your website can rank- appear in Google.

Tommy Arrested

I saw some of Tommy’s protests live in Yorkshire. Why the independent need to bring the far right so much into the discussion is far from an independent review. It’s a ridiculous piece of journalism. Tommy was appealing for example as to why there was not a single reporter at court for these heinous crimes against many very young girls in what was a massive bust up of a sex ring. He was there reporting peacefully asking questions. It disgusts me that he has been arrested and it sounds like they are now trumping up charges. He was not disturbing the peace. Do not make things a race thing where they do not need to be.

If he is far right it’s not my way but he has that right.

Who else in this nation is exposing these vile perverts? Not the independent it seems. Probably didn’t fancy the drive up to Yorkshire but when a big story is in London it’s too easy.

If you are a parent I’m not sure how you can be against what Tommy was saying matter of factly and peacefully. And how the hell he was arrested for it im lost.

I may have missed something.


Carp Fishing in France

Many Carp anglers in the UK are starting to think about a trip to France. Even 20 years ago there were tales of huge carp in France. Of course the best and most intrepid anglers started to venture out and find lakes to fish. Fast forward and there is a frenzy going on that sees many prolific waters fully booked out in every swim every week. This leaves you with a bit of a search on your hands! Fear not for we have a list of fishing websites that will help you find your perfect carp fishing holiday in France.

Websites For Carp Fishing Holidays In France

Carp Fishing World– The best newcomer already has 16 lakes organised for you to take a look at. With links direct to the lakes and fisheries and rules you can quickly find the right kind of lake on this website to save you time.

Free Digital Marketing Advice

If you have a website or a blog and want to get more visitors aka customers sometimes then read on.

We are not going to discuss all the options but here are 4 channels that will work in combinations and individually to some degree depending on factors such as the kind of product or service you offer.

SEO (Search Engine Optimisation)
Paid Google Ads
Paid Facebook Advertising
Paid Instagram Advertising

That’s it guys. I said the advice was free not the methods. SEO will cost you in time to setup get a pro (harder said than done to find one!).



Don’t use the services of people on cheap platforms like fiverr. They don’t work and will actually end up costing you a clean up of backlinks. Oh while you are looking for backlink services on fiverr look at the services for removing links! You may need those if you BUY LINKS! Also the star reviews and ratings have to be given before you can check any results.

Do technical seo, make sure your site has the following
No broken links
No missing images
Friendly looking short url’s such as https://taps.com/products/taps or https://landed.at/australasia/new-zealand
Get https and redirect http traffic to https
Make sure your site is responsive and is mobile first

Google Paid Ads

“A good customer costs as much as a bad one!”

When you do keyword research you will discover what people are searching for with volume. LSI Keywords will also surface if you are using general matching in the ad setup which is the default. This can be costly to do so if you are on a budget you can make sure to do the following:

Start low, few keywords low daily spend and low max cost per click. Yes you will not get much in terms of customers but early on you are learning. Once you get a feel for things you can punch out across Ads and try to get some niches going that you can rank top in the Ad spots for less money. As with all the PAID advertising you will need to do this learning and it can also be seasonal. You will need a loop. Feedback your findings into tuning your ads the copy and the spend. It costs as much to get a good customer as a bad one!

Facebook Advertising


If you have something that is more impulsive such as yoga pants or an inflatable flying shark that no one is going to search for in search engines then you need to go where people are. The stats prove it and you already know that people spend so much time on the facebook platform. More than this it is the ability to target the type of facebook user you are looking for. You want to advertise your yoga pants to people who are into yoga. Having that ability is a powerful start. But having more than an image and some good copy is still in order. A good landing page will get you orders providing your funnel is correctly functioning and you have a great UX on your shopping cart.

Instagram Advertising

Similar in reason to facebook, instagram offers some interesting options. It is good for brands and is a very visual app so your ad needs to be top notch to compete with this visually strong platform. Suggested Ad types include a story telling carousel and story types.


There is little way round it since google dominate the search market and started to offer fewer above the fold spaces for organic ‘free’ results that old SEO only approach is something you should be careful of. Yes SEO will help with the google paid adverts and you should be doing SEO. But you also need a budget for other online digital channels such as these.

Other digital marketing strategies for you to enjoy

Email Marketing

Organic Social Media Marketing including Youtube

Voice search (Alexa Google Home)

About the Author

When not enjoying a coconut rum in the Caribbean Calvin works in digital marketing and SEO. His agency Cambs Digital is helping companies find the best way to market their products and services online. You can reach him and his team through ask@cambs.eu or visit the agency website.


We are sorry that you feel ______

Be careful as a support employee or PR person for your company. It  seems we are all getting this line. 147,000 results in google show this. So what happens is it really comes off as disingenuous.


Skullcandy XT Free Review

These are pretty good earbuds, especially for the sound. They have a couple of issues however in my day to day use. I prefer to use my beats headphones for noise cancelling and sheer comfort while working. They are wired. At a push I can use the skullcandy and they start to feel a little uncomfortable at the hour mark. So thats the first thing. For the gym and running that’s probably not going to affect you.xt-free-earbuds

XT Free Review

Skullcandy XTFree Bluetooth Wireless In Ear Sport Earbuds with Mic are a solid buy. The dropouts are not enough to worry about and they really do hold in the ear excellently not falling out the sound is great and they look good too.


How to Optimize Video for Youtube for Online Marketing?

Before jumping on to how to optimize video for Youtube, let’s get to know some facts related to it.


Photo by Fancycrave from Pexels https://www.pexels.com/photo/black-close-up-colors-communication-545334/

Article written by Ashock


Youtube is the second largest search engine in the world. It gets 100 hours of video uploaded every 60 seconds. About 4 billion videos are viewed daily on Youtube. It’s no wonder because everyone use is to search for techniques, knowledge, ideas, hacks & so on.

Optimizing video for Youtube helps for most of the digital marketing campaign. Such campaign includes Search Engine Optimization (SEO), Pay Per Click (PPC), Buzz Marketing, Viral Marketing and so on.

In order to optimize video for Youtube, you have to follow simple steps. The post deals with those points which explain steps to optimize Youtube video for online marketing.

  1. 1. Video Wide Optimization

Video is the content which you share through Youtube. Its optimization is main thing we are talking about. You can optimize single video by paying attention to following points.

(I)Title of the Video:

Title of the video contains valuable information which helps viewers identify needy videos in search results. As with text pages, the title of your Youtube video is the most important piece of copy on the page.

Having titles geared around a keyword and formed around a potential search query increases the chance that your video will be found and watched by more audience.

When looking into how to optimize Youtube videos for online marketing. It’s a good idea to include keywords with high monthly search volume and low competition in the title. For example: If you are making a video on creating any particular game, put title for a video ” How to make a Game”. It is beneficial to do so. There is a high chance of more views in your videos.

Once you’ve identified the target keywords that best describe your video. Create titles for the videos based on how you would expect searchers to find your content.

(ii) Video Descriptions:

Along with a well-formed title, description of the video is also crucial for the optimization. Descriptions are certainly guaranteed to be attractive to both the viewers and the Youtube. Currently, Youtube provides 5,000 characters for video descriptions. In this case, you’ll likely have more than enough room to give the better introduction to the video.

It is important to make the first 157 characters of your description as compelling as possible. You can use one of your more valuable keywords within. This is because Youtube shows up to 150 characters of the allotted 5,000 characters until the viewer clicks on the option to see more.

(iii) Video tags for Youtube:

Youtube video tags help to identify each Youtube video at its most objective level. It plays a heavy role in Youtube search sector. By tagging each video with popular tags, Youtube will be able to better serve your video in response to organic searches.

(2) Youtube channel specific SEO optimizations:

A Youtube channel serves as a hub for all your company’s video content allowing you to present your brand to Youtube. By optimizing your channels overall presence, you will better capitalize on views as

they arrive at your channel homepage.

(iv) Channel Description:

The description of the channel may be the first information about you that viewers encounter as they see your channel. The channel description is a way for you to communicate to Youtube sector. To do this, you’ll need a description that highlights your most important content right up front, so that the users won’t have to dig around to find something worthwhile.

For doing this just keep in mind to utilize the full 1,000 characters channel description limit.

(v) Watermark:

The branding watermark enables you to remember your channel logo across all the videos on your channel.

(vi) Channel Keywords:

Channel keywords act as general keywords intended to clearly define your channel using key phrases and terms. However, be aware that Youtube only allows 10 keywords per channel. Be sure to pick keyword wisely.

There are a couple of key principles to keep in mind when optimizing video for the Youtube.

The search result, the user engagement and on-page elements (page titles, descriptions, and video tags) are the best methods to achieve a good position in Youtube search rankings. This makes optimizing video for Youtube a lot simple than for the Google. This is why people are excited about Youtube.

To clarify the scope of what these Youtube tips will cover it is important to note that there are various aspects of a Youtube channel and video that have their own set of best practices. These areas can be divided into two parts: channel-specific & video-specific SEO optimizations which have been explained above. I hope you have now learnt steps to optimize video for Youtube.

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